What Is Email Marketing Lead Generation: Everything You Need To Know

What Is Email Marketing Lead Generation: Everything You Need To Know Everyone craves leads, and once you have a taste of it, you’ll want more. When you buy more, you’ll want them to be of higher quality. It’s all part of the process of conducting business. Email marketing is the most effective channel when it […]

What is Sales Velocity? Everything You Need To Know

sales-velocity

What is Sales Velocity? Everything You Need To Know Measuring your sales velocity is the first step toward improving your sales process and boosting the amount of income your company generates. There are similarities to be drawn between maximizing your sales velocity and improving your automobile’s performance.    There is no one-size-fits-all solution to a […]

What Is Permission-Based Email Marketing: Everything You Need To Know

What Is Permission-Based Email Marketing- Everything You Need To Know

Permission-based email marketing is the most successful strategy to cultivate long-term client connections. If you get it right, your click-through rates will skyrocket, and your business will thrive. Building an email database takes a little of ingenuity and a lot of patience, but it’s well worth it in the end.   The word “opt in” […]

How to Create an Email Distribution List?

How to Create an Email Distribution List?

The way we communicate has changed dramatically as a result of email. Communication has gotten faster and simpler in all areas of life, from working inside an organisation to talking with family and friends. You can use addresses from a variety of sources when creating a distribution list or group. It’s usually faster to establish […]

Everything You Need To Know About Affiliate Email Marketing

What-Is-Affiliate-Email-Marketing-Everything-You-Need-To-Know

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The Revolution Of Sustainable Marketing

The-Revolution-Of-Sustainable-Marketing

The Revolution Of Sustainable Marketing Sustainable marketing is a type of marketing that focuses on being respectful towards the environment, society, and its customers. This goes hand in hand with business ethics and a business being able to satisfy its customers without sacrificing the environment or society. Why is Sustainable Marketing Important? Despite still being […]

Explaining Tofu Mofu Bofu And Its Marketing Importance

Explaining Tofu Mofu Bofu & Its Importance

Explaining Tofu Mofu Bofu And Its Marketing Importance So what is Tofu Mofu Bofu other than some surprisingly fun words to say? Well, they are shorthand terms meaning: Top of funnel Middle of funnel Bottom of funnel They describe the customer journey and recognising the difference between them is key to a good marketing strategy. […]

Inbound Sales And Outbound Sales: The Key Differences

Inbound And Outbound Sales_ The Key Differences

Inbound Sales And Outbound Sales: The Key Differences If you sell online, you may have heard the phrases Outbound sale and Inbound sale at some point. But what’s the difference? Which should you choose? Inbound and outbound are two different types of sales. Inbound can be defined as a customer visiting your website for the […]

Everything About Email Marketing Engagement

email-marketing-engagement

Everything About Email Marketing Engagement Put simply, email marketing engagement is a measure of how your subscribed contacts interact with your email campaigns. This takes into account their click activity, compares it to how long they’ve been in your audience, meaning you can therefore classify them on an engagement scale. But don’t worry if that […]