How To Achieve Holistic Marketing And Why You Should

How To Achieve Holistic Marketing

How To Achieve Holistic Marketing And Why You Should What actually is holistic marketing and how is it different from other marketing strategies?   Well it is a marketing strategy that takes into account all aspects of a business and all the different marketing channels.   It’s based off the Gestalt school of thought which […]

The Infamous 5C’s Of Marketing Analysis

Marketing Analysis

The Infamous 5C’s Of Marketing Analysis Source: freecourses The 5C’s are a marketing framework used to analyze the environment in which a company operates. It provides insight into the primary drivers of success, as well as risk exposure to various factors.   The 5C’s are: Company Collaborators Customers Competitors and Context    In short, the […]

7 Principles Of Marketing: The 4Ps And 7Ps Of The Marketing Mix

Principles Of Marketing

7 Principles Of Marketing: The 4Ps And 7Ps Of The Marketing Mix. Source: bow-now Marketing principles are the most widely used principles in business, and they have been around for a long while(over 60 years).    It all started with the 4Ps, known as the marketing mix, but some marketers extended them to make 7Ps. […]

Inside Sales Vs Outside Sales

Inside Sales

Inside Sales Vs Outside Sales Source: Istock ‘Plus ça change, plus c’est la même chose’    ‘The more things change, the more they stay the same.   Jean-Baptiste Alphonse Karr said this in 1984, and this is just as true in the 21st century, where there seems to be a constant battle between respecting tradition […]

The Ultimate Email Marketing Checklist

Email Marketing Checklist

The Ultimate Email Marketing Checklist Email Marketing can be a bit of a pain sometimes but the results are worth it! Today we made the ultimate email marketing checklist to make sure you don’t miss a step in the process.   Majority of the time alot of email marketing tools will provide the steps for […]

Buzz Marketing

Use Buzz Marketing!

Why You Should (or shouldn’t) Use Buzz Marketing! Source: Haulix Daily Buzz marketing is another facet of marketing that has become more popular in the modern era and that all companies should be aware of.   Essentially, it is a form of viral marketing focused on utilising word of mouth to sell a product or […]

Get to Know The 8 Major Types of Copywriting

Major Types of Copywriting

Get to Know The 8 Major Types of Copywriting Copywriting gets confused with alot of other styles of writing and to make matters worse it has multiple types. Today we will be going over the types of copywriting and taking a look to see how they are used. You might already be familiar with a […]

Copywriting Vs Content Writing

Copywriting Vs Content Writing

Copywriting Vs Content Writing – The better path for writers? Source: Istock As an aspiring writer, there are a range of paths for you to go into, and 2 prominent ones are content writing and copywriting.   There are several reasons for you to do this occasionally or regularly with one company, but that is […]